 Monument
Valley, or Tse' Bii' Ndzisgaii as the Navajos say, is the symbol par
excellence of the American Southwest. Used hundreds of times as a backdrop
for films and video clips, seen in innumerable TV and magazines ads,
Monument Valley has become a kind of "transitory object" of
humanity's collective psyche. Its subliminal imagery invokes a powerful
associative reflex. The entire world intuitively knows that such a
landscape only exists in the American West. A simple image, a profile on
the horizon is enough to make us dream of great spaces, infinite
possibilities, and escape from the daily grind and worries of our lives.
Even its audacious name, "Monument Valley" — who would think
of calling a piece of the planet such a name — somehow conjures up a
prehistoric world patrolled by dinosaurs. In any case, whether it's dreams
or products, Monument Valley delivers. |
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We have seen these scenes many times in western movies,
but even the best cinemascope and Technicolor cannot render all the colors
and the sense of awe felt at sunset or sunrise. |
Sunset |
Sunrise |
Women's hogan (native adobe hut) |
Men's hogan |
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